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Connect the Dots Podcast

Dec 28, 2021

Basic video editing skills for marketers are valuable because it helps you understand what's involved in the process so that you can create better video content for your community.

As a 20+ year marketing and sales leader, I knew I didn't want to become a full-time video editor. I also knew that I needed to...


Dec 21, 2021

Create emotional connections that inspire action is important in relationships, in business and in life.

This week I take a different look at business and how being an effective coach and creating emotional connections builds relationships and brings us closer together especially through our stories - whether in lyrics,...


Dec 14, 2021

The content you share on any and all social media platforms has purpose - and that's to connect the dots between you (your brand) and your ideal customers (sales). 

I review 3 marketing content myths that hold small business owners back from attracting more leads and ultimately more sales. These are easy mistakes to...


Dec 7, 2021

When a social media channel such as Facebook, LinkedIn or Instagram change the algorithm, it can be maddening!

Just when you thought you had it figured out, you're gaining followers, increasing engagement and converting more people into leads, the algorithm gods change it.

In this episode, I review how you can minimize...


Nov 30, 2021

A marketing strategy requires time and focus in order to have an effective process that connects the dots to your business goals. 

In this episode, Vicki O'Neill reviews the 5 steps to an effective marketing strategy that takes you from 'I have no idea where to start!' to 'I'm organized, have a list of to-dos and...