Oct 8, 2019
Shawn's goal is to get out in front of people before they need a business attorney. Most of the time, people are already down the path of their business plan, partnerships, etc. Shawn's ideal customer is a proactive business owner, ahead of their business plan and has a solid foundation for growth.
Shawn talks about his branding and the need to be unique and different. You incorporate that into your business plan. He does business differently and shows his uniqueness to start the conversation and ties into a deeper message.